17 September 2008


So here we go...Zapatos!
The foundation to any mans attire. It's the soil that's enriched with polish which gives it moisture to breathe while enduring the concrete jungle. It's the essence in which every well dressed caballero(gentleman) takes the most pride in. Take care of your shoes and not only will they return the favor but they'll exude the flare in which your personality is modestly saying...I believe that all great empire are erected from the bottom up. The same applies with "zapatos". It's impossible to have a fly look without a sound foundation. Try it, and your estilo will crumble!

Gents, always remember, comfort and estilo are hand in glove. I always walk the store for a least 10mins to ensure that the comfort is premium. It's a short investment time for well spent coins on your shoez. Before showcasing your fresh zapatos, make certain to moisturize the leather or repellent for the suede to ensure the longevity of the skin. If you're like me, and prefer storing your zapatos in boxes(which most style experts ill advise)make sure that the boxes have a small whole about the size of a dime cut in. This allows the skin to breathe and prevent mode in the leather. Shoe trees which keeps the form of your shoez are highly recommended...Oh fellas, I need for you to add rubber heel and toe taps to your shoes. Why? Because some of us pimp so hard that we compound the pavement on the outsides of our heels...and believe me, there is nothing less appealing than banging wheels with uneven worn spots.

I remember my dad gathering all his shoes on hair cut Saturday to be cleaned by "Cat Eye", the shoe shine magician that worked in our barber shop on Mlk dr. in the Morris Brown district, would work his magic. When Cat Eye finished, I was always amazed at how renewed my dad zapatos were. When my dad got dressed to step out... and laced up, the shoez popped the out fit like women's lip stick...but stronger.

My experience has been that mujeres(women) adores the look of a man in nicely cared for shoez. You can have on weak denims and a busted T and your shoez will save the day...So my advise is to determine your estilo for the day around what shoez you're wearing not the other way around. Start at the bottom and work your way up...

16 September 2008

My debut


It was impressed upon me to create a blog about the thing I'm quite passionate about, "the male image." So this is my debut... but first I'll let you know a little about me... I'm Jenero De Rio. Native to the Hottest city on the up-rise, "Atlanta." I'm third generation American. My blood line runs to Angola on my paternal side and to Columbia on my maternal side. My heart beats to the rhythm of the bantu.
I've traveled extensively as a child thanks to my adventurous and open minded dad.
Being well groom wasn't an option for me. It was my immediate environment. My dad was a well dressed man. Sporting Pier Cardin zapatos, designer silk socks with logos, well draped slacks, dry cleaned denim's, creased shirts, sport jackets, and accessories to complete the song. My mother, on the side, hosted and coordinated fashion shows which I was a part of. I've done pictorials for Kessler's , JC Penny's and Sears as a kid. So image and estilo was ingrained in me early on.
While in High School I became exposed to the wonders of thrifting. You see, we were always looking for that original piece which couldn't be found in department stores. We were "Preppy" at that time. Strictly and I mean strictly by the preppy hand book. It was the C O D E!!!
I've ventured into Punk, Surfer, Mod and Skate estilo's. However still a skater (sector 9 cruiser on 77m kryto) but don't dress as one.
I've read fashion publications from GQ to M to Ebony Man to Estylo and the one things that carries over the "Look" is your "ASSURANCE." I don't consider my self the best dressed man in my ciudad but what I have is something that cant be given to you because you're rocking in the finest fabrics. I have the samba and the cumbia in my estilo and you can feel it when I step out and that's what separates me from the pack. My amigos consider me to be a fashion guru. I can dress and adorn pretty much anyone to their personality or to their cultural lineage.
While attending college I removed all meats from my diet other than fish pero no shell fish and increased my intake of fruits and veggies. Ethnic foods are mi favorito! I make certain that I visit the gym at least 3times a week. It helps to keep the illness at bay and the ladies on the way(smile). Nutrition is high on my priority list... I'm a avid dancer. It frees my soul.
I presently host a 2hr broadcast called "The Tambor". A cultural multi-ethnic radio program that showcases the African presents in Latin America. In addition, I make my living as a Landscaper and moving towards a career in "Male Image Consulting". Lastly, I have a beautiful daughter named "Summer." and this was my debut...

Thanks for passing through.